Where Retail meets Tech

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Trax acquires Planorama

Written by Ayoub Khammari

In 2009, Planorama set out to pioneer image recognition for retail with a never-seen-before solution that would turn pdf plans into editable planograms. Along the way, we solved another big problem...

How to build a perfect store in retail: 5 steps to drive sales growth

Written by Cécile Garrett

Shoppers either walk into a store with the intention of buying something specific or just stroll around to pass the time and maybe find a nice opportunity -whether it’s food, games, furniture, etc....

How We Powered our Portal for Retail Execution Analytics

Written by Cécile Garrett

In the retail world, data is king. As Forbes note in an article addressing five growth strategies Consumer Goods (CG) companies can use today, “Gone are the days of making a decision based on a gut...

Why CPG leaders build Perfect Stores

Written by Paul Fitzgerald

I spent 14 years embedding a Perfect Store culture for Coca-Cola, with outstanding results. In the early days, we used manual checking and spreadsheets. Since then, new technologies such as image...

How We Took Our Image Recognition App for Field Reps to the Next Level

Written by Cécile Garrett

When implementing a Retail Execution Excellence program, Consumer Goods manufacturers often face two main challenges internally:   Empowering teams with new tools to achieve higher results...

How Unilever Portugal reduced their audit costs for store checks by 80% (VIDEO)

Written by Othilie Nicod

Meet Pedro. (He’s the lovely guy patiently answering the same question for the 6th time in a row in the picture above). Pedro Duarte is Head of Customer Marketing in-home at Unilever Portugal. Pedro...

Closing the gap—how improving shelf visibility increases CPG sales

Written by Paul Fitzgerald

Poor retail execution is a major reason consumer packaged goods (CPG) brands are struggling. New technologies such as Image Recognition can help them meet this challenge, with a flow-on effect for...

Holiday greetings from Planorama

Written by Ayoub Khammari

Wow, it’s been a year already? Time really does fly when you are doing the things you love! As it is the holiday season, our thoughts turn gratefully to all who have helped make our success possible....

8 Key Questions to Ask When Choosing an Image Recognition Vendor (Part 2/2)

Written by Christophe Blot

In our previous blog post, we uncovered the first four questions consumer goods (CG) brands should ask themselves when selecting an Image Recognition vendor. It’s time to close the loop on the series...