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Where Retail meets Tech | retail execution

How mobility simplifies field forces' work

Written by Lexane Sirac

On October 17 and 18, Paris will be hosting "Mobility for business", a must-attend trade show if you're looking for new opportunities to boost your field forces' efficiency and productivity. We...

Deep learning: the new secret to great retail execution

Written by Mickaël Maillard

Technology is evolving at an increasingly rapid pace these days, and one of the latest developments could revolutionize image recognition in machines. It's called "deep learning." While the concept...

Can machines create ideal retail execution today?

Written by Ayoub Khammari

In a crowded retail space, with stores competing with not only brick-and-mortar chains, but also the massive online market, superb execution is more important than ever. To get it right, brands and...

How Planorama and Primer Impacto are changing the game for manufacturers in Spain and Portugal

Written by Othilie Nicod

Here at Planorama, we're always on the lookout for opportunities to make new connections within the global community. As such, we're so excited to announce a new partnership with Spain-based Primer...

MCA and Planorama announce a strategic partnership for North-america

Written by Othilie Nicod

Jean Daniel Bouchard, President & COO of MCA and Vincent Jacques, Founder & President of Planorama are excited to announce their strategic partnership in North America. The strategic partnership...

Planorama appoints Ayoub Khammari as CEO

Written by Planorama

In order to optimize its operational and commercial effectiveness, and in particular accelerate its development in North America, Planorama announces a new split of responsibilities of its top...

Planorama has a new look!

Written by Planorama

The whole Planorama team is delighted to share with you all a brand new website.

Planorama featured in Kantar Retail's podcast series on retail execution

Written by Planorama

Earlier this month, Planorama CEO Vincent Jaques, was invited to take part in Kantar Retail's new Retail Sound Bites Podcast series.

Planorama wins Field data award with Smollan and Unilever

Written by Planorama

On Thursday 22nd October, Planorama together with Smollan and Unilever was granted with the Gold prize for the “Field data award” at the 2015 UK Field Marketing Brand Experience (FMBE) awards.